How DCAG Strengthened Employee Engagement with Workzoom Surveys
Engagement has always been a priority
At Driving Change Automotive Group (DCAG), employee engagement has always been a priority. For years, they ran regular surveys to stay connected with their teams, understand their experiences, and guide improvements across the organization. The process was familiar, reliable, and supported by a consistent structure of questions and reporting. When they transitioned their HR, payroll, time, and performance management systems to Workzoom, it made sense to bring engagement surveys into the same platform. The goal was not to reinvent the process but to simplify and centralize it.
A Familiar Process, Evolving Within a New Platform
Workzoom worked closely with DCAG to replicate the core survey structure they had developed over time. The categories, question formats, and reporting approach were preserved, providing a sense of continuity for both employees and managers. Surveys were made accessible through the Workzoom dashboard, offering a streamlined experience for participants. Anonymity remained a key feature, allowing employees to share honest feedback in a safe environment. At the same time, Workzoom introduced new capabilities including the ability to run targeted surveys, display real-time response data, and support different levels of reporting visibility for leadership teams.
Collaboration that Delivered Value
Implementing the Workzoom survey platform provided a clear advantage by keeping all survey activity and reporting within one integrated system. Rather than managing responses or analytics through external tools such as Excel or third-party platforms, DCAG could capture, analyze, and share results directly within Workzoom.
Streamlined Process, Improved Data Consistency
This streamlined their process, improved data consistency, and enhanced confidence in the accuracy of their results. Managing everything within Workzoom removed the friction of external tools entirely.
Tailored to a Complex Structure
Because DCAG's reporting structure is uniquely complex, with multiple layers and cross-functional teams, some configuration was needed to align the survey setup with their organization.
Close Collaboration at Every Step
Workzoom collaborated closely with them to tailor the tool to these needs, ensuring that reporting relationships were accurately reflected and insights could be drawn at every level.
What DCAG gained from the partnership
From integrated access to flexible role assignment, the Workzoom survey platform was shaped to fit DCAG's real-world needs.
Integrated Access
Surveys are now housed within the same platform where employees manage other key HR tasks. This makes participation simpler and more intuitive.
Ongoing Collaboration
Workzoom has shown a consistent commitment to listening, iterating, and improving the survey experience based on real-world usage and feedback.
Tailored Reporting
Based on DCAG's feedback, Workzoom developed visual reports that include favourability scores, comparison views, and full-text comments for deeper analysis and actionable insights.
Responsiveness to Complexity
Workzoom demonstrated a strong willingness to work within DCAG's uniquely complex reporting structure, showing the platform's ability to serve a wide range of organizational models.
Flexible Role Assignment
Survey results can be linked by person rather than title, allowing broader participation from team leads who do not hold traditional management roles.
Meaningful Progress and a Strong Foundation
At DCAG, open communication and steady progress are core values. The engagement survey process is not just about collecting data; it is about listening to people and translating feedback into meaningful change. The partnership with Workzoom has created a solid foundation, even as they continue to fine-tune the experience. Workzoom has already made significant strides in building a more flexible, integrated survey platform. Their collaborative approach, responsiveness to feedback, and willingness to co-develop solutions have made a meaningful difference.
As DCAG prepares for their next engagement cycle, they do so with clearer expectations, a better understanding of the platform, and a shared commitment to continued growth. Together with Workzoom, they are building a survey experience that not only captures team member voices but helps leaders turn insight into action, all within a system that supports the full employee lifecycle.
Common questions
Driving Change Automotive Group (DCAG) uses Workzoom to unify employee engagement surveys with their HR, payroll, and performance management platform — eliminating the need for separate analytics tools.
To centralize all HR, payroll, performance, and engagement data in one platform, making it easier to correlate engagement scores with other HR metrics without switching between tools.
Workzoom configured survey reporting to match DCAG's organizational layers and cross-functional teams, so insights can be drawn at any level — individual dealership, department, or across the entire group.
Targeted surveys, real-time response data, favorability scores, comparison views across periods, and flexible role-based assignment — all within the same platform used for HR and payroll.
Yes. Workzoom is designed for organizations with complex multi-site structures. DCAG uses it to manage HR, payroll, time, performance, and engagement across multiple dealerships with reporting configured to match their unique org chart.
See It In Action
Whether you're happy with your current setup, just exploring options, or ready for a change, let's talk. Plan a quick call to ask questions, see what's possible, and get a feel for how Workzoom fits your team.
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